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OUR CONTENT WRITERS

# Get to know our talented writers

Learn more about their professional backgrounds, interests, and passions by reading their bios and browsing their LinkedIn profiles. We are committed to providing valuable and reliable information to our readers, and our writers play a crucial role in achieving this goal.

## Felicia Ng

Senior Content Specialist

Felicia works on brand writing with a narrative focus, with experience across fintech, finance, and SaaS. She is interested in how ideas take shape through language, and how clarity influences the way messages are understood. Outside of work, she enjoys noticing the small details in everyday life and watching the sunset.

## Recent Blog

[### The 6 best Klaviyo alternatives in 2026 Klaviyo's pricing change hit thousands of stores in 2025. Compare 6 alternatives across email, SMS, and WhatsApp to find the right fit for your business. Felicia Ng](/blog/klaviyo-alternatives)

[### Meta WhatsApp Business AI vs AI agents: Which do you need? Meta Business Agent just launched globally. What it does, where it falls short, and when your business needs a proper AI agent instead. Felicia Ng](/blog/meta-whatsapp-business-ai-vs-ai-agents)

[### How to use a Facebook Messenger chatbot to automate your marketing Facebook Messenger gets up to 80% open rates vs. 20% for email. Learn how to capture leads, run broadcast campaigns, and automate sales with a chatbot. Felicia Ng](/blog/facebook-messenger-chatbot-for-marketing)

[### AI customer service by industry: Real use cases for e-commerce, retail, hospitality, and education See how AI customer service works in e-commerce, retail, hospitality, and education. Real use cases and verified customer results by industry. Felicia Ng](/blog/ai-customer-service-by-industry)

[### Facebook Messenger AI chatbot: how to integrate in 6 steps Deploy an AI chatbot on Facebook Messenger in 6 steps. Learn Meta’s 24-hour rule, handover best practices, and how to launch it faster. Felicia Ng](/blog/ai-chatbot-integration-with-facebook-messenger)

[### Instagram Messenger API for businesses: how it works and how to set it up Learn how the Messenger API for Instagram transforms business chats. Read a guide for your modern enterprise to automate customer replies with ease. Felicia Ng](/blog/instagram-messenger-api)

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