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OUR CONTENT WRITERS

# Get to know our talented writers

Learn more about their professional backgrounds, interests, and passions by reading their bios and browsing their LinkedIn profiles. We are committed to providing valuable and reliable information to our readers, and our writers play a crucial role in achieving this goal.

## Sharon Cheng

Brand Communications Strategist

A passionate storyteller with a keen ability for making complex ideas accessible and engaging. Sharon specializes in crafting and sharing SleekFlow’s story with the world across a variety of media. She is a formally trained painter, a polyglot fluent in four languages, and an avid reader. She also enjoys staying active and will find any excuse to be outside, whether it’s running, hanging out with friends, or simply soaking up the sun.

## Recent Blog

[### WhatsApp Business API in the UK: how fintech leverage social messaging Learn how WorldRemit and other UK fintechs use WhatsApp to boost engagement. Master AI automation and secure messaging for financial compliance. Sharon Cheng](/en-gb/blog/whatsapp-business-api-fintech)

[### WhatsApp marketing: how retail brands use it in the UK? Learn how retail businesses benefit from WhatsApp marketing through real examples of retail brands using WhatsApp as a marketing tool in the UK. Sharon Cheng](/en-gb/blog/whatsapp-retail-marketing)

[### Bird (formerly MessageBird) alternative: the best conversion rate optimization tool for social commerce 2026 Understand how to optimize conversion rates with a powerful tool. Compare Bird alternatives for scaling up your social commerce strategy. Sharon Cheng](/en-gb/blog/messagebird-alternative)

[### The ultimate WhatsApp chatbot integration guide for UK businesses Learn how to integrate the WhatsApp Business Platform with live chat or chatbots on your website, including setup steps and real use cases with SleekFlow. Sharon Cheng](/en-gb/blog/whatsapp-chatbot-integration)

[### Top 6 social selling tools for business Explore how to sell with social selling tools. Social media softwares and platforms are powerful tools to establish and grow your business. Sharon Cheng](/en-gb/blog/social-selling-tools)

[### Here are 9 best CRM integrations for Shopify Choose the right tool to help you make data-driven decisions to boost customer satisfaction, convert leads, and drive sales growth. Unsure which Shopify CRM integration is right for you? Here are the top Shopify CRM integrations to consider. Sharon Cheng](/en-gb/blog/shopify-crm)

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