SMS blast service: How to get 98% open rate

Are you still using EDM (Electronic Direct Mail) to target potential clients? Let’s check out these astonishing findings. Emails are opened at a satisfactory rate of 20-30%, but guess what? SMS open rates touch 98%, and even more, 90% of them are read within 3 seconds.

What is SMS Blast?

An SMS blast (or SMS blaster) refers to sending a single text message to a large group of recipients simultaneously. It’s a fast, cost-effective way to reach customers directly on their phones.

Unlike emails or cold calls, SMS blasting delivers your message instantly and rarely lands in spam. This immediacy makes it one of the most effective direct marketing channels.

Why use SMS Campaigns for your business

With over 91% of consumers keeping their phones within reach 24/7, SMS blast marketing ensures unmatched reach and engagement. Compared to email or social media ads, SMS messages are faster, more personal, and deliver higher response rates. It takes someone 90 seconds to reply to a text message, whereas email generally takes 90 minutes to get a response.

Top Ways to Use SMS Blast Services

Use an SMS blast app like SleekFlow to:

• Send promotional offers and discounts instantly.

• -Share event reminders or invitations.

• Send appointment confirmations or order updates.

• Collect feedback and conduct customer surveys.

• Provide support via 2-way texting.

• Send emergency alerts, product launches, or educational tips.

Each of these use cases benefits from automation and analytics offered by modern SMS blast software.

Benefits of Using SMS Bblast Software

SMS blast software helps automate, personalize, and track your campaigns without manual effort. Customers prefer quick, direct updates, and SMS delivers that with precision. Despite this, many marketers still overlook its power. With tools like SleekFlow, you can automate follow-ups, personalize messaging, and measure engagement all from one dashboard.

Group text vs. SMS Blast: What's the difference?

Group text and SMS blast are both methods of sending text messages to multiple recipients, but they differ in their approach and functionality:

Group Text:

1. In a group text, a message is sent to a predefined group of contacts simultaneously, with a limit of around 15 recipients.

2. Each recipient in the group can see who else received the message and can reply to everyone in the group (and sometimes can reply to everyone by mistake).

3. There’s no opt-out function, so people can’t remove themselves from future messaging, which can be annoying. 
   

SMS Blast:

1. SMS blast involves sending a single message to an unlimited number of recipients at once.

2. Recipients do not see who else received the message, nor can they reply to everyone.

3. SMS blast is often used for promotional purposes, such as sending marketing messages or notifications to a large subscriber base.

4. SMS blast services often offer features like scheduling messages, personalization, and analytics to track delivery and engagement metrics.

5. SMS blast services offer the opt-out option, so they can choose if they want to continue receiving this kind of message, respecting the privacy.

Still Sending SMS One by One? Try an SMS Blaster Software

Instead of sending texts manually, switch to SMS blaster software that automates bulk sending and tracks replies. It’s affordable, scalable, and ideal for 2-way SMS marketing—helping you build genuine conversations at scale

How to Send an SMS Blast (Step-by-Step) with a software like SleekFlow

Here’s how to send a bulk SMS campaign using a platform like SleekFlow:

Set up a mass texting campaign.

Click on “Campaigns” on the top menu bar and then click on “Create Campaign” on the top right-hand corner on top of the campaign table.

Create a SMS campaign

Fill in details such as the title of your campaign, the channel you want to send your messages through, the recipients of the message, and finally, the message itself.

1. Create a contact list and add selected contacts to it. 
   

2. You can move on with composing the SMS message with personalized variables you can find in marketing tool.

3. Choose a desired social communication app channel

Choose the preferred sending time or schedule it.

Review campaign analytics post-send to optimize performance.

Using automation ensures consistency and saves time while boosting engagement.

SMS Blast Best Practices from Top Marketers

SMS Blast has a great performance in marketing sales promotions or new offers, event updates, emergency alerts, and payment reminders. Here are some insider tips from SleekFlow for SMS Blasts, with some advantages for having a blast SMS blast software.

1️. Get Consent: Always secure opt-in permission and make opt-out simple (“Text STOP to unsubscribe”).

2️. Keep It Short: Limit to ~160 characters; use simple, conversational language.

3️. Send Timely Content: Ideal for limited-time deals, payment reminders, and updates. Add links for quick action.

4️. Personalize Messages: Include names or location data for higher engagement. Avoid odd hours or too-frequent blasts.

5️. Monitor & Refine: Use analytics to learn what timing and tone perform best.

Get More from Your SMS Marketing with SleekFlow

• Manage all your channels — WhatsApp, Facebook Messenger, Instagram, and SMS — from one intuitive inbox.

• Automate every customer touchpoint with AgentFlow, SleekFlow’s AI-powered, no-code workflow designer.

• Launch SMS blasts and bulk SMS marketing campaigns that reach customers instantly.

• Save time with automated SMS marketing services that handle segmentation, follow-ups, and CRM sync effortlessly.

• Personalize every message with integrations to HubSpot, Salesforce, and other tools.

Track, analyze, and optimize your results using our advanced analytics dashboard for full-funnel visibility.

Try SleekFlow’s SMS blast feature to automate marketing, track results, and boost sales.

Success Stories: How Brands Grow with SMS Blast Automation

Businesses across industries have achieved measurable success with SleekFlow’s SMS blast service. From higher engagement to faster sales conversions, automation has made all the difference.

• Retail & E-commerce: A global fashion retailer used SleekFlow’s SMS blast feature to automate cart recovery reminders, helping more shoppers complete their purchases seamlessly.

• Education & Training: An online academy leveraged SMS text blasting to send personalized enrollment reminders, encouraging higher engagement and smoother student onboarding.

• Hospitality: A boutique hotel group automated pre-arrival check-ins and post-stay feedback via SMS and WhatsApp, reducing manual coordination and enhancing the guest experience.

• B2B Services: A logistics company integrated SleekFlow’s SMS blaster with its CRM to send real-time shipment updates, improving communication and customer satisfaction.
  Read more about our customer stories and automation wins here:
  Explore SleekFlow Case Studies
  

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