Bárbara Gonçalves

Bárbara Gonçalves is Senior Marketing Specialist at SleekFlow, responsible for the company's marketing in Brazil. She writes about WhatsApp Business automation, customer service tools, security compliance, and AI for Brazilian businesses, bringing a growth marketing background grounded in conversion and performance to content aimed at B2B and B2C audiences across the region. As a native Portuguese speaker running demand generation and brand strategy for the Brazilian market, her writing addresses how Brazilian companies adopt messaging channels and customer engagement tools in practice.