FREE WEBINAR
Meta raises service message pricing: How to protect your WhatsApp API ROI
Starting 1 Oct 2026, Meta will charge WhatsApp Business API usage per message sent, including service messages (non-template messages you send in response to a customer-initiated inquiry). Meta has also introduced new per-token pricing for Meta Business Agent.
Join this webinar if you’re asking:
- Is WhatsApp Business API still worth the investment?
- Is Meta Business Agent a better option?
- How can I better control and budget my WhatsApp costs?
- Is it time to switch BSPs?
Join the live webinar for a deep dive
We'll walk through how to adjust your WhatsApp strategy in preparation for 1 Oct 2026 pricing. Attendees could also learn how to unlock special discount off Meta's listed service message price.
Can't make it to the live session? Register anyway, and we'll send you the full recording afterward.
KEY TAKEAWAYS
What you'll walk away with
- Understand the upcoming WhatsApp API pricing changes: Learn what’s changing in October 2026, why it matters, and where it could affect your WhatsApp costs.
- Evaluate your WhatsApp AI strategy: Compare Meta Business Agent with BSP's AI agents and understand which solution better fits your business.
- Stay in control of WhatsApp API costs: See how the right Business Solution Provider can give you more flexibility and control as Meta pricing continues to evolve.
- Build a higher-ROI WhatsApp API strategy: Explore ways to make your WhatsApp workflows and AI interactions more efficient, while focusing spend where it matters most.
- Get your questions answered live: Bring your questions on pricing, AI, BSPs, or your WhatsApp setup and get practical guidance from our team.